Where this lands: outreach keeps running on about half an hour a day, and that half hour is spent replying to people who are interested rather than building lists. material to assemble.
DELIVERABLE
Outbound Automation
Outreach that only happens when you remember to do it is not a channel. It is a mood. This builds the machine, hands you the keys, and gets out of the way.
SCOPE
What is included
Lead sourcing and enrichment
A workflow that finds accounts matching your ICP and pushes them into your CRM, continuously.
Sending infrastructure set up properly
Separate domains, inbox warm-up and authentication. The unglamorous part that decides whether anything lands.
Objection handling
Your real objections with the responses that worked on real calls. Not a generic list off the internet.
Sequences loaded and automated
Your email and LinkedIn steps running on a schedule, with the right stop conditions so nobody gets chased after they reply.
CRM automation wired through
A reply creates a task. A positive reply creates a deal. Every touch logs itself.
Reporting on what matters
Reply rate and meetings booked, split by sequence, by role and by message.
TIMELINE
How it runs
WEEK 1
Sourcing workflow and sending infrastructure
WEEK 2
Sequences loaded and CRM automation
WEEK 3
Testing, reporting, training and handover
This one needs the Outbound Engine first
There is no point automating a message that has not been tested. The Outbound Engine writes and proves the sequence. This one makes it run without you.