Conversation Quality
Help your team run better sales conversations.
What this improves
- Discovery
- Questioning
- Listening
- Problem diagnosis
- Commercial curiosity
- Confidence on calls
Help your sales team sell with more structure, confidence, and control.
Revvy coaches founders and small sales teams through real sales conversations, live deals, and active pipeline - helping them improve discovery, qualification, deal progression, and close confidence.
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Not generic sales training. Practical coaching using the deals your team is already working.
Sales training doesn’t fix much if the behaviour doesn’t change.
Most sales teams don’t need another theory session.
They need someone experienced to help them look at real opportunities, ask better questions, challenge weak qualification, improve next steps, and build stronger deal control.
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What this often looks like
- Discovery calls feel friendly, but don’t uncover enough commercial pain
- Reps progress deals without clear qualification
- Follow-up emails are vague or too product-heavy
- Deals stall after proposal
- Objections are handled reactively
- The founder keeps getting pulled into important opportunities
- Everyone has a different version of what “good” looks like
Coaching that works inside your actual sales process.
Revvy doesn’t teach from a generic sales playbook.
We coach your team using your sales process, your pipeline, your deals, your CRM, your call notes, and your commercial goals.
Better conversations. Better qualification. Better deal control.
- Live deal coaching
- Call review
- Pipeline review
- Role play
- Follow-up improvement
- Deal strategy
- Practical feedback
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The Revvy Sales Coaching System
Deal Control
Help your team qualify and progress real opportunities.
What this improves
- Qualification
- Stakeholder mapping
- Next-step discipline
- Objection handling
- Proposal readiness
- Deal momentum
Sales Rhythm
Help your team build better habits week by week.
What this improves
- Pipeline reviews
- CRM hygiene
- Follow-up quality
- Forecast confidence
- Coaching discipline
- Consistent execution
Built for teams that are selling, but not yet selling consistently.
Founder-led businesses
You’re still heavily involved in sales and need your team to become more confident, capable and independent.
Small sales teams
You have people selling, but everyone approaches calls, follow-up and deal progression differently.
New or developing salespeople
They have potential, but need structure, feedback and commercial coaching to improve faster.
Teams with pipeline but poor conversion
Opportunities are being created, but too many deals stall, drag or disappear.
A 12-week coaching programme built around real sales activity.
Week 1 - Sales Baseline
We review the current sales process, pipeline, CRM, recent deals, call notes and team capability.
Weeks 2-3 - Discovery and qualification
We improve how your team uncovers pain, understands impact, qualifies opportunities and identifies whether a deal is worth progressing.
Weeks 4-5 - Value & Messaging
We help your team connect customer problems to commercial value, improve follow-up, and communicate why change matters.
Weeks 6-7 - Objection Handling
We coach your team through the objections they actually hear, including price, timing, priority, competition and indecision.
Weeks 8-9 - Deal Progression
We improve next-step discipline, stakeholder mapping, mutual action plans and pipeline movement.
Weeks 10-11 - Proposal & Closing Confidence
We coach your team on when to propose, how to frame options, how to create decision clarity, and how to close without guessing.
Week 12 - Review & next 90 day plan
We review progress, identify remaining gaps, and create a practical plan for continued improvement.
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What your team will walk away with
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- A clearer standard for what good selling looks like
- Better discovery and qualification habits
- Stronger commercial conversations
- Cleaner next steps
- Better follow-up
- More confidence handling objections
- Improved deal progression
- Better visibility for the founder or sales leader
- A practical coaching rhythm they can continue using
How this is different from Fractional Sales Leadership
Sales Performance Coaching
Fractional Sales Leadership
Best when you want to improve the capability and confidence of the people selling.
It focuses on:
Best when you need someone senior to help run the sales function.
It focuses on:
- Sales conversations
- Discovery
- Qualification
- Deal coaching
- Objection handling
- Follow-up
- Rep confidence
- Sales strategy
- Pipeline governance
- Forecasting
- CRM discipline
- Sales meetings
- Accountability
- Reporting
- Commercial leadership
Coaching develops the seller. Fractional Sales Leadership develops the sales function.
Built by someone who’s actually led sales teams
Revvy coaching is built from real sales leadership experience, not theory, scripts, or generic training slides.
Dan has spent 16+ years building, leading and improving B2B sales functions across startups, scale-ups and established organisations.
That means the coaching is practical, direct and grounded in the messy reality of sales:
- Deals that stall
- Reps who need guidance
- Founders who are too involved
- Forecasts that don’t feel reliable
- Sales conversations that need more depth
- Pipeline that looks better than it really is
Is this sales training?
Not really. Traditional sales training teaches concepts. Revvy coaching works with your actual pipeline, calls, deals and sales process to improve real behaviour.
Do we need a sales process already?
It helps, but it is not essential. If your process is unclear, the first part of the programme will help identify what needs more structure.
Is this for founders or salespeople?
Both. It works well for founders who are still selling, small sales teams, and developing reps who need more structure and feedback.
Can this work alongside Sales System Implementation?
Yes. In many cases, implementation builds the system and coaching helps the team use it properly.
What happens after 12 weeks?
You can continue with monthly coaching, move into fractional sales leadership, or use the 90-day improvement plan internally.
